Topic: Shopping & Consumerism
Standard Lesson 60 min
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How brands influence our thinking
Business LifestyleEngage in a discussion about branding with this lesson! Students talk about consumer behaviour and brand-building strategies, watch a video and discuss the relationship between consumers and brands.
Standard Lesson 60 min
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What does it take to start an e-commerce business?
BusinessIn this ESL lesson on e-commerce students get a chance to talk about starting a business, watch a video about people who did, discuss e-commerce and its advantages and learn some vocabulary related to the topic.
Speaking Class 45 min / 60 min
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The future of bricks-and-mortar retail shopping
Business GeneralIn this Business English speaking class, students watch a video about the future of bricks-and-mortar retail shopping and discuss shopping trends.
Standard Lesson 60 min
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Unconventional business model
BusinessIn this lesson, students learn about furniture retailer IKEA and discuss its business model. Then, they come up with their own business idea for a shop.
Standard Lesson 90 min
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The history and future of online advertising
BusinessTeach your students about the history of advertising on the Internet using our online advertising lesson plan and explore the future of online ads.