With this lesson, students talk about business, watch a video about competition and learn some useful Business English vocabulary.
VOCABULARY & VIDEO
The lesson starts with a warm-up activity. Students think of companies that are competitors and comment on which brands they prefer. Then, students learn some business-related vocabulary (fill a niche, compete, win in the market, monopoly, etc.). They need to choose correct meanings of words in sentences. Next, students answer some questions about pairs of competing companies. The task allows them to practise the new vocabulary and talk about business.
Before watching the video, students need to read a short text about taxis and say what they think happened next. They watch the first part of the video and have to check their predictions. Then, they watch the whole video again and tick ideas that are mentioned. Finally, students take some time discussing questions about competition and get to talk about business more.
In the second part of the lesson, students read the story of Nokia and discuss some questions. For instance, they need to say where they think the company went wrong and whether it would be possible for them to win in the market again. Then, students do another speaking task in which they talk about business, competition and winning the market. First they need to read a case study and make a decision about what to do next. They also discuss other points related to the case study. The two tasks allow students to use the vocabulary from the lesson.
This lesson also includes an additional task that you can use as homework or revision. It’s available in the teacher’s version of the worksheet. You can print it, cut it up and hand it out to your students. It’s also included in the e-lesson plan.
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