The single biggest reason why startups succeed

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  • Business
  • Technology

Vocabulary - startup jargon

teaching english vocabulary


During this TED lesson, students will learn useful jargon from the Silicon Valley and some nice collocations that will help them talk about startups and launching a new company in our world of technology.

B2 / Upper Intermediate60 minStandard LessonPrintable & Digital$12 Plan


After a short warm-up discussion, students get to know 8 jargon expressions used commonly by startupers (including words like ‘bleeding-edge, ‘freemium’, ‘bootstrap’, etc.). Next comes a practical task where they need to use new vocabulary and discuss some issues connected with the world of startups. In exercise 4, there are 10 collocations connected with startups. Students must match the phrases from two columns to create those collocations. It can be a tough exercise to but it’ll make the listening comprehension easier as most of them are used in the video. After that, students will learn the meaning of the most idiomatic of these collocations. Because exercise 5 includes 5 definition of the collocations from the previous task.


After teaching English vocabulary for startups comes the video part. The video for this lesson is a TED talk titled The single biggest reason why startups succeed by Bill Gross who talks about the most important factors behind startups’ successes. There is a brainstorming task as a pre-listening (watching) exercise, where you students must come up with top 5 success factors for startups. Afterwards they watch the TED talk and see what factors the speaker names and compare with their ideas.

Finally, the last activity in this lesson plan is focused on discussion. There are 4 talking points related to the ideas from the TED talk that allows students to use newly learned vocab and discuss the ideas from the speech.



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  1. It’s absolutely amazing! Thank you so much.


    1. Great to hear it 🙂 thanks


  2. It’s rather helpful!!! Thank you very much!!


  3. Thank you so much, I saved my life today))) Looking forward to more awesome lessons)


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